Brief

Founder Paul Goodale received Private Equity investment to expand the brand from a single-site operation, into the multi-site business operating in city-centre and airport locations across the North of England.  Epicurean worked alongside interior designers Hudson Rock, subsequently growing the business to five locations by 2022.

Action

Construction – Epicurean oversaw all matters of site activity, including tender process, contractor appointment and build-out.

Operations – Epicurean created and controlled every element of the operation, covering people, property, property, and profit.

Concept – Epicurean developed the unique store design to its brief, which was then developed in partnership with Hudson Rock.

PR & Marketing – Epicurean devised, executed and oversaw both the pre- and post-opening campaigns, bringing in digital partners to work alongside.

Financial – Epicurean appointed and managed management accountancy services, established management reporting package and devised both CAPEX and post-opening budget models, and managed all investor and Board matters.